- 12-hour design stint.
Making Exploriter
This business changelog is updated regularly. It tracks progress and records milestones for Exploriter. The good, the bad, and the ugly. If you have ever been interested in what goes on, day-to-day, while growing a business and brand of this sort, this may provide some insight.
Log #42
- Designing all day.
- Bought Tailwind UI for the redesign and some future projects.
Log #41
- Well, I had a feeling it would happen…I’m unhappy with the design but glad I got everything published. This week I’ll be doing an intense redesign with an update to go out by the end of the week.
- Tested a Twitter Followers campaign since people now have something to see—the site is live and the first post went up (design issues aside).
- Here’s what $350 got me…
- 456 followers
- 0.89% follow rate
- $0.77 cost per follow
- Here’s what $350 got me…
Log #40
- Published a version of the first blog post on Medium to help me get a sense of how Medium works.
- Created an editorial calendar for the blog with 9 posts lined up. Must. Now. Write.
- Sent out a Twitter Thread version of the first blog post on building a writing habit.
Log #39
- Committed to the yearly ConverKit plan so I am not tempted to tool-hop.
- Built a way to add
incomeandexpensesas metadata to these logs. If a day/log has any income/expenses, I’ll add it up and it will show below that particular log (you can see the ConvertKit expense below).- Includes a widget for the sidebar that shows the total income and expenses for Exploriter.
Log #38
- The first published blog post marks the official launch of the Exploriter site!
Log #37
- Final edit of the first blog post.
Log #36
- Rewrote the “start here” page. Added a newsletter opt-in form above the fold.
- Rewrote and adjusted the design of the homepage.
- Rewrote the blog intro.
- Paid for a year of Fathom Analytics.
Log #35
- Editing of “Building a profitable writing habit”.
- Set up the YouTube channel.