Making Exploriter

This business changelog is updated regularly. It tracks progress and records milestones for Exploriter. The good, the bad, and the ugly. If you have ever been interested in what goes on, day-to-day, while growing a business and brand of this sort, this may provide some insight.

Log #2

August 4, 2020

Brainstormed initial article ideas. My favorites:
- Something about building a writing habit.
- A writeup of my time/dismissal from my last job (focussed on why leadership matters).
- Something about Roam Research, probably theme customizations.
- A writeup on exploration & exploitation and why that is the preferred framing on this site.
Researched newsletter options. It’s between:
- Fully managed by Substack
- Archive on WP and managed w/ ConvertKit

Why are you doing this?

Journals are important for clarity, remembering, finding connections, maintaining alignment with reality, etc.

I'm making it public because it's something I'd like to normalize.

To demystify the process of building a business and brand. To show more than just a highlight reel. To motivate me and keep me hungry.

...and because I wanted a page with all monospace font. 🤓

Is this really everything?

Of course not. I left out all the crying, singing, and laughing. I'll get better over time and depending on mood with how detailed I get.

Can I tell you how you're doing it wrong?

Only if you also tell me how you're doing wrong. Shoot me an email at watson@hey.com. I read everything. I can't promise to respond, though.